Privacy Policy

Privacy Policy

Media Minds Global Privacy Policy and Consent to Use of Data

By submitting data to us and/or using our website you give your consent that all personal data that you submit may be processed by us for the purposes described in the following Privacy Policy.

Privacy PolicyGeneral

This Privacy Policy describes the Media Minds Global current policies and practices with regard to Personal Data collected by us manually or through this website. The term “Personal Data” refers to personally identifiable information about you, such as your name, telephone number or email address.

Notification of changes to this Policy

We regularly enhance this website. Because of these ongoing changes, changes in the law and in technology, our data practices will change from time to time. If and when our data practices change, we will (as soon as practicable) post the changes on our website to notify you.

Collection of Personal Data including email addresses

We will collect and store the information you give us. You may use this website to request additional information from us, or ask to be contacted by us. When you do this, we ask you for contact information such as your name, telephone number and email address.

Use of Personal Data

The purposes for which we process Personal Data include the following:-

  • To contact you if you have requested we do so, by completing and submitting our contact form.
  • To send you our email newsletters

We may contact you occasionally to inform you of new services we will be providing, or events or webinars we think may be relevant to you.

Opt-out choice

If you do not wish to receive information from us and want to be removed from our mail list, please email us at

Privacy Policy – Market Research

As a participant in any of our market research projects, your privacy is protected by law, and by this privacy policy.

You can contact us at if you have any concerns or wish to exercise your rights. If you are in dissatisfied with our response you also have the right to lodge a complaint with the Data Protection Authority. This can be done at

Our Commitment:

We make the following commitment about how we treat data gathered in research projects:

  • we will only collect data about you that is relevant and necessary, and try to anonymise or use pseudonymisation for research purposes whenever practical;
  • your data will only be held on systems that meet compliance standards;
  • your data will only be accessed by those who need it and we will minimise the amount of data that is processed, wherever possible;
  • we will only share personal data with third parties that meet our own privacy standards for the purposes of fulfilling contractual obligations unless either you have agreed to share data, or we are required to share it by law;
  • we respect your rights as outlined in the next section and will respond to all requests promptly

Your Rights:

You have the following rights over the data we hold about you:

  • right to object to processing at any time
  • right to opt out of marketing at any time
  • right to have inaccurate data corrected
  • right to erasure of personal data from our database
  • right to request and export personal data

Due to the nature of our activities and our need to take a snapshot of views and opinions at a given moment in time, it is not possible to amend or delete any responses which you make in surveys or focus groups.

If your opinions or data have been anonymised or pseudonymised the data you provided may be used for further research purposes. This does not impact your privacy rights.

Collecting Data:

We collect information about you:

  • when you participate in market research;
  • request services;
  • or otherwise provide us with information during our interactions with you

Typically, this will mean that we may hold the following data;

  • name
  • demographic data such as your date of birth, gender, educational background; job role; income bracket;
  • contact data such as email address; home and/or work postal address, postcode; phone number;
  • image and/or voice captured through photography, filming, videotaping and/or audio recording;
  • information you provide relating to your opinions, attitudes, experiences and participation in certain programmes or events or use of certain services or products; and
  • other information which may be collected in the course of our interactions with you.

Protecting your Data:

We implement a variety of security measures to maintain the safety of your personal information, including:

  • Secure servers and databases
  • Encrypted communications
  • Access controls and authentication

We regularly review suppliers for data security compliance to ensure your data is safe and track where your data is held.

Using your Data

We use your personal information:

  • to provide services to our clients;
  • to contact you for your views on our client’s programmes, products and services;
  • to send you invitations to take part in our surveys, polls or activities and to update you on issues relating to those activities;
  • to notify you if you win one of our prize draws and to enable us to issue these prizes, to you;
  • to analyse the data for research purposes and to incorporate it into our databases;
  • for general research and analysis purposes;
  • to enable us to supply you with the services and information which you have requested;
  • to deal with any complaints, queries or problems you experience;

Calls may be recorded for information holding, quality and training purposes.

Depending what data we collect and how the personal data has been obtained we will process based on Legitimate Interest, Contractual Obligation or Consent.


The length of time we hold your personal information varies depending upon the type of information and its use. We will hold your personal information on our systems only for as long as necessary to provide research services to our clients, or for such other essential purposes such as complying with our legal obligations, resolving disputes, and enforcing our agreements.

The standard retention periods we use for personal information that we hold for the purposes of research is 2 months/8 weeks from the end date of the project in question. If you have any questions about our data retention, please email us.

Legal Compliance:

We seek to uphold our legal obligations as covered by the Data Protection Act 2018 and the General Data Protection Regulation 2016. Our Data Protection Authority is designated as the ICO. This Privacy Policy is reviewed on a regular basis.